The Chosen Season Premier

Event Branding

The Chosen is a groundbreaking TV series that brings the life of Jesus and His disciples to the screen, offering a fresh, humanized perspective on biblical accounts. For the highly anticipated Season 4 premiere on February 1, 2024, I was tasked with branding the event to reflect the show’s powerful storytelling and emotional depth. I drew inspiration from key themes and characters, crafting a visual identity that resonated with fans while staying true to the series' tone and message.

From designing the logo and event style to creating merchandise, tags, and promotional materials, I developed a cohesive and immersive experience that celebrated the heart of The Chosen. Every element was carefully considered to evoke the show's mood and bring its story to life for attendees. This project highlights my ability to blend branding, storytelling, and event design, delivering a visually compelling and impactful experience that connects deeply with its audience.